Outlook remains as the top email client

For those email marketers out there, it is good to know what your customers are reading your emails with. Particularly so that you can design appropriately and convey your message properly. A recent study conducted by our favorite email marketing company, Campaign Monitor, shows that in February 2009, Outlook remains the top email client. With all of their versions combined, Outlook hold an almost 40% share of the market. The nearest competitor is Yahoo Mail with 16%. Book mark this link as they will be updating the stats on a regular basis and do bear in mind the disclaimer at the bottom. Happy emailing!

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Published On: Apr 7, 2009