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Scalability and Florida Website Design

By Randy Hine on June 13, 2013 - 4:04pm

Scalable WordPress Web Design

Your Florida business relies heavily upon a solid Internet presence in order to make your company more successful. While it is critical to make sure you have a quality website today, it is also important to consider scalibility in your Florida website design. Your needs today will not be the same as your needs a month or years from now. You need to make sure your website can be changed to meet those needs. Choosing a website content management system that can grow with your business is essential. WordPress is the most versatile and flexible system currently availalbe and an excellent choice for almost any website design project.

Traffic Increases

Most businesses create a website because they want to reach out to a much wider audience, sometimes one that is not local. Your website will not necessarily bring in large amounts of traffic in the beginning, but eventually, it is your hope that traffic will grow. If traffic grows, your website will need to meet the growing bandwidth needs. The transition will go more smoothly if you are prepared for this traffic increase ahead of time.

New Products or Services

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Responsive Web Design; or "Hey, Where'd My Bottom Scroll Bar Go?"

By Randy Hine on June 6, 2013 - 2:55pm

Responsive Web Design

“Hey, what happened to my bottom scroll bar?” That's the burning question on everybody's mind as they scurry through their daily routine, switching from laptop to desktop; tablet to smart-phone. It seems there's no end to the variety of video screens at which we stare during the course of a day. But on nearly all of them, as we browse our favorite web haunts we can't help noticing that the bottom scroll bars are all disappearing! And what happened to all those boxes that used to hang half-way off the side of the tablet's display? Is this a case for Sherlock Holmes?

No worries fellow web denizen, what you're seeing is the magic of responsive web design, that wondrous and mystical art that makes all of a page's content fit comfortably on any size screen from a smart-phone to a 27 inch extreme definition (XD) monitor. I won't bore you with the details of how it all works here, just suffice it to say that there's usually a little javascript or jQuery operating behind the scenes.

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Google Identifies Misconceptions in the SEO Industry

By Steven Alig on June 4, 2013 - 10:27am

Google's Matt Cutts posted another video yesterday answering some questions from the public.

The question that was asked, "Hi, Matt. Which aspect of Google updates you think the SEO industry simply won't get? Where do you see many SEOs spending too much energy on when they could be taking care of other things?"

Matt agreed that these are great questions and and addressed them as follows:

  1. SEOs seem to confuse algorithm updates with a refresh of data.
  2. The recent Panda & Penguin algorithm updates are not about making Google more money in the short term.
  3. SEOs should spend more time on enhancing the user experience instead of time and energy focused on link building.

Number 3 seems to hit home with us as most of our clients' competition is always focused on link building. Measurable tactics seems to prevail while Google constantly preaches to not worry about specific tactics and focus on a strategy that is centered around the users of your site. Spend more time promoting your site on social media and other areas to help build awareness. 

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Using Web Design to Improve Miami SEO

By Randy Hine on May 30, 2013 - 3:32pm

Miami SEO

SEO is not all about content alone.  Web design is a great way to move your page up the ranks.  Since Google, Yahoo!, Bing and others have gotten a tight leash on search engines every step you make is important.  Make an effortless step in the right direction by giving your webpage a Miami SEO makeover.

Touch up your company website by adding the following.

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Four Key Considerations When Choosing An SEO Company

By Randy Hine on May 23, 2013 - 2:54pm

So you're looking for a great SEO company to rank your website among the best in your category or industry? Choosing the right company can make all the difference between getting thousands of hits or millions of hits. It's important, therefore, that proper care be exercised when evaluating competing offerings.

Here are four key considerations when choosing the best SEO company for your business.

1. Check the page ranking of the SEO company's website. If the SEO company can't even rank its own website highly, why should you believe that the company can rank your site highly? A good SEO company should have a page rank of at least 4. We like to use a Firefox add-on called Search Status, which gives us a nice little view of every page rank right in our browser.

Search Status Screen shot

 

2. Avoid companies that are just "submission engines". A good SEO company will do a lot more than simply submit your website, even if properly categorized, to the various search engines. That is something that you can do yourself, for free.

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